Key takeaways
Client: A large equipment manufacturer; Field: Engineering. Eight sites across four languages unified on one platform — inbound enquiries grew 210% year over year.
Background
The client's legacy website was outdated, multilingual sites operated in silos, content changes required IT support, overseas loading was slow and enquiry conversion was weak.
Solution
- Rebuilt the brand and information architecture with synchronized multilingual content
- Static generation plus global CDN cut overseas first-screen loading to under 1.8 seconds
- Integrated CRM for automatic lead routing and follow-up reminders
- Provided a visual backend so business users can publish without IT
Results
210%Enquiry growth
8Sites managed centrally
1.8sOverseas load time
4Languages covered